TO THE ARTICLE:
MY POINT OF VIEW:
It may be a revolutionary step for Google or other same Giants, but it is a disaster for our ordinary people. Track me online and offline? That sounds terrible. Where is our pravicy? If this is gonna happen, that means for every campaign I’m interested, am i supposed to get all of those info? I really think this should be done properly. We have allowed ourselves to become victims of our own technology. The trend started in the 1990’s when banking and credit information was used to build score-cards based on your checking and credit history. Those score-cards where then used to extend credit irregardless if you needed or wanted it.
Now we have opened a Pandora’s box with little hope of reigning in this flood of information and data about out lives. I certainly do not like the idea of being programmed to chose a particular item or choice by only being presented with previous purchase data..